What Growth Marketing Really Looks Like in the Age of AI

AI can move fast. But growth marketing doesn’t happen without direction. It’s tempting to believe that AI will solve every problem in marketing—but we don’t buy into that. And neither do most CMOs. At Demand Frontier, we’ve worked with enough B2B leaders to know that true growth still starts with people—strategic thinking, audience insight, and […]
Backstories Outperform Prompts in AI-Powered Marketing

Here’s How You Can Get Better Results If you’ve ever typed “Act as a Project Manager” into an AI tool and gotten underwhelming results… you’re not alone. When it comes to AI-Powered marketing, vague prompts lead to vague output. And that’s a problem when you’re using AI to build campaigns, brief teams, or generate assets […]
Treat Your AI Agent Like a New Hire

Scale Smarter with Purpose-Driven AI Marketing Services As more companies integrate AI marketing services into their operations, one truth has become clear: AI agents are only as effective as the instructions you give them. You wouldn’t bring a new team member onboard without a job description, right? The same goes for AI. Think of Your […]
Beware of Hallucinations While Using AI in Marketing

Learn How to Avoid AI-Generated Misinformation AI is transforming how B2B organizations approach content creation, campaign planning, and customer engagement. With the rise of AI in marketing, CMOs are expected to move faster, scale smarter, and do more with less. But here’s a reality check: not everything AI generates is reliable. Welcome to the world […]
AI Marketing Tools for B2B Enterprises

Your Ultimate Toolkit for Smarter Campaigns B2B Marketing is evolving at lightning speed, and staying ahead requires more than just traditional strategies. Learn more about the AI marketing tools that are reshaping how businesses generate leads, nurture relationships, and drive revenue. According to a 2023 report by McKinsey, companies leveraging AI-driven tools achieve 20-30% greater […]
RevOps and It´s Significance for Digital Marketing

B2B Marketing Automation: The Key to RevOps Success Revenue Operations (RevOps) is revolutionizing B2B marketing automation by aligning sales, marketing, and customer service under one unified strategy. By leveraging data, technology, and automation, businesses can break down silos, optimize operations, and drive revenue growth more efficiently. Understanding RevOps: A Growth Imperative RevOps has evolved from […]